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How the Jonas Brothers won TikTok

Virtual influencers, deepfakes, and debates: AI makes its mark on TikTok

Case study: how Crumbl became TikTok’s favorite cookies

Trendpop March Baddies: Our Data-Driven Approach to Determining TikTok's Boyfriend

TikTok music marketing 101: how to take your songs to the moon on the internet's viral hitmaker

How Ice Spice Became the New Queen of TikTok

All the drama between Hailey Bieber and Selena Gomez, explained

A tale of two it girls: what Alix Earle and Charli D’Amelio can teach us about the new TikTok metrics that matter

Everything you missed on TikTok this week - 2/17

So You Want to Go Viral: Our Top 10 Tips for Creating a Viral Social Campaign

Brands that Shouldn’t Do Well, but Do – How Crocs Made Clogs Happen

The Trendpop Hot 50 List: The 50 Biggest Songs on TikTok in 2022

10 Key Influencer Stats to Consider in 2022

TikTok vs. YouTube Shorts: Which Video Platform is Better for Your Brand?

I’m with the brand– Duolingo’s rise to TikTok fame

Is TikTok the Next Big Thing in Marketing?

10 Ways to Promote Original Music on TikTok: A Guide For Music Marketers

Just how important are original TikTok sounds? What “original audio” can do for you

Kate Bush’s “Running Up That Hill”’s success: Trendpop unlocks why

Blowing up! Creators to keep an eye on and the secrets behind their success

#TikTokMadeMeBuyIt in June 2022 – How To Get On the TikTok Product Hot List

Riding the Wave: How Record Labels Can Navigate an Industry Changed by TikTok

How TikTok Content Goes Viral

How to Find the Right Influencers For Your Brand

The 2022 Social Media Guide: 10 Tips for Social Media Marketers & Managers